VIETNAM MARKET ENTRY
Seamless Market Entry | Local Expertise | Strategic Growth
Expanding into a new market presents both opportunities and complexities. NSSC’s soft-landing programs equip international startups with the insights, connections, and resources needed to navigate Vietnam’s ecosystem.
As the National Startup Support Center, we leverage our extensive expertise, strategic partnerships, and a vast network to facilitate a seamless market entry, ensuring startups establish a strong foothold and accelerate their growth in Vietnam.
Partner with NSSC
Deep Local Insights
Understanding of Vietnam's regulatory landscape, consumer behavior, and business culture.
Strong Ecosystem Network
Connecting you with investors, corporates, policymakers, and startup enablers.
End-to-End Support
From legal setup to business growth, we ensure a smooth expansion journey.
Proven Track Record
Trusted by international startups entering Vietnam.
Who IT'S FOR
International Startups & Scaleups
Seeking market entry, business development, and local partnerships.
HOW WE DO
Market Readiness Assessment
Analyze industry fit, competitive landscape and regulations.
Business Incorporation & Legal Setup
Get expert guidance on company registration, licensing, and tax compliance.
Investor & Corporate Partnerships
Connect with VCs, ACs, and strategic partners.
Business Matching & Soft Landing
Build strong relationships with local distributors, customers, and ecosystem players.
Pilot & Acceleration Support
Test and refine your market strategy with the help of local experts.
Scaling & Long-Term Growth
Develop a sustainable expansion plan tailored to your business goals.
How to enter Vietnam? 🇻🇳
Vietnam stands as one of Southeast Asia’s most dynamic and rapidly expanding economies, offering a compelling gateway for global businesses. With a surging middle class, a thriving innovation-driven startup ecosystem, strategic government incentives for foreign investment, and a robust industrial and technology manufacturing infrastructure, the country is a prime destination for expansion.
Phase 1. Preparation & Feasibility
🔹 Market research & industry analysis
🔹 Business model localization
🔹 Regulatory assessment
Phase 2. Legal & Compliance Setup
🔹 Business registration & investment licensing
🔹 Tax, labor, and regulatory advisory
🔹 Intellectual property protection
Phase 3. Finding the Right Partners
🔹 Distributor & sales network matching
🔹 Public-private partnerships & co-innovation
🔹 Government funding & incentives
Phase 4. Infrastructure & Talent Acquisition
🔹 Office & industrial space scouting
🔹 HR, recruitment, and business localization support
🔹 Branding and cultural adaptation
Phase 5. Go-to-Market Strategy & Execution
🔹 Soft landing programs & pilot testing
🔹 Digital market entry & customer acquisition
🔹 Scaling & growth acceleration
NSSC'S Unique Edge
High Startup Survival Rate
Backed by mentorship, funding, and regulatory navigation.
Scalable Business Models
Proven framework for expansion into new cities & industries.
Long-term Market Leadership
Companies become Vietnam’s next big success stories.
Faster Market Access
Entry barriers reduced through NSSC’s insider knowledge & local networks.
Smart Scaling Pathways
Vietnam as a launchpad to ASEAN & beyond.
Innovation-Driven Growth
Connections to sandbox programs, funding initiatives, and R&D partnerships.
Exclusive Access to Infrastructure & Talent Pipelines
Office spaces, coworking hubs, & local hiring partners.
Direct Partnerships with Incubators & Investors
Unique co-innovation & soft landing programs.
Seamless Compliance Process
Leveraging industry expertise and insights to facilitate efficient licensing with government authorities.
Government Authority
Operating under the National Agency for Technology Entrepreneurship and Commercialization Development, Ministry of Science and Technology
Proven Experience
10+ years supporting 1,000+ startups entering Vietnam.
Global Trust
Endorsed by international partners UNDP, World Bank, GIZ, and leading tech players.